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Thu, Apr 29th, 2010, 11:19 AM #1Expired
Please got to: http://store.feelyourboobies.com/frfeyobost.html
Feel your boobies is a breast cancer non-profit organization whose mission is to create an annual reminder campaign that utilizes unexpected and unconventional methods to remind young women to "feel their boobies".
THE CAMPAIGN
The "Are You Doing It?”® Reminder Campaign is the annual Feel Your Boobies campaign focused on our mission of utilizing unexpected and unconventional methods to remind young women to "feel their boobies".
What exactly does unexpected mean? Well, it means you probably won’t see a “feel your boobies” brochure at the doctor’s office…but you sure as heck might pass the Boobies Bus® on the freeway, or you might be laying at the beach and see an airplane towing a banner with our logo during our Boobies @ the Beach promotion, or, if you’re on Facebook, you just might be lucky enough to claim a free car magnet or sticker.
"Feel Your Boobies" may seem simply like a fun and provocative slogan, but it's really our way of asking “Are You Doing It?”® – well….are you?
Check out who has been doing it!
We have 7+ people who credit the Feel Your Boobies, "Are you doing it?" Campaign with saving their life.
HOW WE'RE REMINDING THE WORLD
THE BACKGROUND
Feel Your Boobies® was founded in 2004 after our Founder, Leigh Hurst, was diagnosed with breast cancer at the age of 33. She found her lump simply by “feeling her boobies”, not through a formal self-breast exam. What originally started as a few fun t-shirts she designed to remind her friends to “feel their boobies” has evolved into non-profit Foundation and international campaign focused on spreading this life saving message to young women using unexpected and unconventional methods.
Why use unexpected and unconventional methods? Well, based on Leigh’s experience, many young women tune out messages about breast cancer because they don’t believe they are at risk or the messages are too clinical. Here at Boobies Central, we know that research shows that simply “feeling your boobies” (aka “breast awareness) is just as effective at identifying lumps or other breast changes as the traditional step-by-step process of “breast self-exams”. And that’s exactly why we’re here -- to give you “a friendly reminder when you least expect it”. So get feeling girls, and remind a friend to do the same.
ABOUT THE FOUNDER
Like so many young women diagnosed with breast cancer, Leigh’s breast cancer diagnosis seemed to come from out of nowhere. Having been an avid runner & triathlete and having no family history of the disease, the words “breast cancer” rarely even crossed her mind. But after feeling a lump in her breast that was undetected by doctors and finding out two years later that this lump in fact was cancer (Stage 1), Leigh realized that truly anyone is at risk of developing breast cancer and that being in touch with your body can help ensure an early diagnosis. She also wondered why, as a health conscious person, she had not thought more about breast cancer and came to the conclusion that the messages that are out there simply don’t get through to young women. From this basic idea, Feel Your Boobies was born.
Having spent her career focused on learning technologies and behavior change, Leigh was familiar with honing messages to match her audience. She holds a Bachelors Degree in Communications from Ithaca College and went on to earn two Master’s Degrees (Florida State & Northwestern University) in the areas of Learning Sciences & Simulation Technologies. She worked for Accenture doing business consulting in the area of eLearning, and helped several small companies create their eLearning product lines. This background helped her create a campaign that is not only spreading this lifesaving message to an underserved audience, it’s actually saving lives.
To read more about Leigh’s story or to inquire about speaking engagements, visit SaySomethingBig.com.
I normally do not support these causes, but I love the idea of it and wound up buying a roll of stickers.
THE ORIGINAL T-SHIRT
THAT STARTED IT ALL
FOUNDER, LEIGH HURST
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Thu, Apr 29th, 2010, 11:23 AM #2
hey, thats my pick-up line when I go to a bar
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Thu, Apr 29th, 2010, 11:53 AM #3
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Cool site. I'd like the cap but it's sold out
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Thu, Apr 29th, 2010, 12:03 PM #4
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Cool, thanks for posting : )
Please take a second to follow my brand new blog:
Belinda's Babblings
I've been away for quite some time so I apologize if I repost a contest by accident! Feel free to message me and let me know if I've done this and I'll delete it : )
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Thu, Apr 29th, 2010, 12:03 PM #5
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Please take a second to follow my brand new blog:
Belinda's Babblings
I've been away for quite some time so I apologize if I repost a contest by accident! Feel free to message me and let me know if I've done this and I'll delete it : )
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Thu, Apr 29th, 2010, 12:07 PM #6
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That is awesome. A great way to add humor to a thing that many women don't do..
Try out the maven box by julep And code FREEFB, and get your box for one cent:
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Thu, Apr 29th, 2010, 12:56 PM #7
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HAHAHA! OMG I love it, thanks!
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Thu, Apr 29th, 2010, 01:18 PM #8
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Don't forget your yearly PAPs and Gardasil vaccine for those young'uns!
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Thu, Apr 29th, 2010, 03:56 PM #9
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What an awesome slogan. Thanks!
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Thu, Apr 29th, 2010, 05:57 PM #10
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I am not too sure where I will stick it, but thanks
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Thu, Apr 29th, 2010, 06:22 PM #11
I came close to peeing I laughed so hard when I read this. Thanks for making my day! I will be sticking them anywhere and everywhere I go. Its worth a great cause, and it is such a cute slogan. There are places everywhere in Calgary where you can place notices and decals, plus I think everything I own will advertise with a sticker. Now if only they had cute badges for bags...
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Thu, Apr 29th, 2010, 10:17 PM #12
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Thanx!
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Fri, May 28th, 2010, 12:34 PM #13
I LOVE this campaign and just received my sticker in the mail today! I'm looking for the perfect place to stick it loudly and proudly; a reminder to my friends, fam and I to feel our boobies on a regular basis. :D
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Fri, May 28th, 2010, 01:02 PM #14
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They're out of free stickers, but I love the campaign!
We all buy stuff, so make it good stuff (and earn $15!) www.ethicalocean.com/i/fuq3uq
Collect and win prizes from Swagbucks. http://www.swagbucks.com/?cmd=sb-register&rb=118602
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Fri, May 28th, 2010, 03:01 PM #15
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