People who are impossible to buy for. I admit with my frugal and thrifty way I used to be able to accomplish Christmas for my largish family on a tight budget. Now no one wants anything they all want gift cards and my Christmas cost have at least tripled if not more and I hate giving Gift Cards because then everyone compares what they got and the $$$ spent. Yes I have actually seen people comment that one got $25 when they only got $20, I mean really.