Start Something with Alesse is a one-of-a-kind contest designed to empower young Canadian adults to get involved by encouraging them to “start something”, such as creating a charity, producing a play or film, starting a company or another initiative of their choice. The contest is designed to provide funding and guidance to two young adults looking to pursue their personal goals and to make a difference.

Start Something with Alesse provides two winners with $5,000 each to help them “start something”. The winners will also be partnered with a mentor in their field who can help guide them in starting their initiative. The four contest runner-ups will receive Apple iPads.

Alesse is proud to be able to provide resources to two young Canadian adults to help them pursue their goals and “start something”.

How to enter:
During the Start Something Contest Entry Period (August 27, 2012 to October 31, 2012), go to www.startsomethingwithalesse.ca and follow the directions to register a new user profile. Once you have registered, you will be able to save and submit an application for a grant, which must be in written form and adhere to the character count.

To be eligible for consideration, an application must include the following:
· Project name
· Who are you? Give us the lowdown! (character limit: 1,500)
· What is your project in a nutshell? (character limit: 1,500)
· Where will your project be executed? Is it a local program in your community or broader? Explain (character limit: 750)
· Why are you motivated to bring your project to life? (character limit: 1,500)
· When do you see your project starting? What are the major milestones and when do you see them happening? (character limit: 1,000)
· How will you promote your project? (character limit: 1,000)
· In 140 characters or less, tell us why you should be selected to Start Something with Alesse? (character limit: 140)

Participants can create or update their profiles at any time during the Start Something Contest Entry Period. Six finalists will be selected. Only those applications that adhere to the official contest guidelines will be eligible for judging. Only applicants selected as finalists will be notified.