Originally Posted by
RogersSarah
Hey everyone,
Thought I'd share a bit of news with you today!
Today, Rogers begins rolling out a new customer loyalty program, Rogers First Rewards, as a way to thank and reward our customers for their business.
With Rogers First Rewards, customers will earn points on eligible purchases. These points can then be redeemed for a wide selection of Rogers products and services.
Customers will have access to rewards depending on their region. Wireless rewards include: U.S. and international roaming packs; talk, and text packs; long distance calling and more. Within Rogers cable footprint, customers can redeem their points for rewards including: Upgraded internet packages; home phone long distance; premium TV content and Rogers On Demand packages.
“Our customers have told us they want to be rewarded for their loyalty and we’ve listened to their feedback,” said John Boynton, executive vice president and chief marketing officer, Rogers Communications. “We’ve worked diligently over the last few years to create an easy and simple program to thank our customers for their business and to show our appreciation.”
Customers enrolled in the loyalty program are assigned a Rogers First Rewards tier and point accrual rate based on an average of total account holder’s spend: Silver Tier customers earn 1 point per dollar, Gold Tier customers earn 1.5 points per dollar, and Platinum Tier customers earn 2 points per dollar. The program will be available to consumer cable, wireless, internet and home phone customers in key markets across the country throughout the year. Eligible customers will be notified and enrolled when the loyalty program becomes available in their region.
Feel free to reach out should you have any questions.
Sarah
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